Northwood University

The Portfolio

 

Up and Coming

Young designers are popping up everyday.  They are emerging with a tremendous amount of talent and a keen eye for fashion.  Kirsty Ward is just one of the many designers who is going out to make a name for herself.  She designs women’s clothing and accessories.

Her accessories are much different from anything I’ve ever seen.  They are large and “chunky”.  She takes pride in the necklaces that she makes.  They have a masculine structure; made from beads, plumbing, and crystals.  The clothing she designs always use several different textiles that you typically wouldn’t see together, but she makes it work.  By looking at her designs it is evident that she has a creative mind and is always trying to design something we haven’t seen before.  Her designs can simply be described as unique.

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Save the date!

Have you ever been to a fashion show or would like too? The 2014 Northwood Style Show is the perfect opportunity.  On April 4th at 8 p.m. you have the opportunity to experience what a fashion show is all about.  Except the greatest part is is that it is all put on by Northwood University students.  There is a student design portion of the show where many talented designers present their very own designs on the runway.  Along with a portion of the show displaying upcoming trends for the spring and summer.  Come out and see how music and fashion have evolved over the years!

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For more information on the 2014 Northwood Style Show visit: http://www.northwood.edu/styleshow/

Times Have Changed

Fast fashion. That is what has taken over the fashion industry over the past couple of decades.  Consumers demand the latest trends at the lowest possible price, as fast as possible.   In return, this has forced designers to send production overseas.  Factory workers have far less time and money to produce these garments.  Therefore the quality of the products we see in many stores today have greatly declined.  Also, many factory workers have poor working conditions and pay.

The idea of fast fashion has set the basis for stores such as H&M, Forever 21, and Zara.  Since we get the clothing so cheap there we don’t care if we wear it once and then throw it away.  The mindset of the consumer has completely shifted.  In a way fast fashion has kind of changed the whole idea of fashion.  We take quality for granted, and just want to have the latest trend that everyone is wearing.  Fashion should be about expressing who YOU are, not everyone else.

In order for the apparel industry and meaning of fashion to change to what it used to be, it is essentially up to the consumer.  We need to stop caring about always having the hottest new look.  We need to push for quality not quantity.  By doing this we can change the quality of our garments, life for factory workers, and improve the environment.  Now next time you are out shopping, before you buy something ask yourself, “Do I really need this? Will I wear it again? Will it withstand being washed?”  Start considering the impact your decisions make on your surroundings.  Lets bring quality back.

 

For a short video about fashion fashion click the link below:
The Business of Fast Fashion

 

Orange it is

Out with the red in with the ORANGE!

This spring season try a bold orange color for your lips. From a daring tangerine shade to a soft sherbet shade. You are sure to find a color that fits you perfectly. Play around with the new lip color for any occasion.

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Shine Bright Like a Diamond

Rihanna has been strutting her stuff at the 2014 Paris Fashion Week.  Not only is she a pop sensation, but also a style icon.  Rihanna has been named a  trendsetter in Vogue and WWD.  She was seen in designs from the collections of Chanel, Balmain, Stella McCartney, Dior, and much more.  She is never afraid to take a risk.  No matter what she wears, from an oversize coat to a men’s suit, all eyes are on her.

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Pretty in Pastels

Time to start our spring shopping! Ditch all those dark, comfy sweaters we have been wearing to shelter our bodies from the arctic weather. Bring on the pastels! This seasons hottest new colors for the spring are pastel shades. These runway looks give us hope of the warmth that is to come. Spice up your closet and add those shades of pastel to your wardrobe.

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Designers(left to right): Jason Wu, Prabal Gurung, Rebecca Taylor

Are You Ready for Spring?

March 20th is right around the corner! Do you know what that means? It’s about time to get out of your heavy sweaters and spring into the warm weather.  Here is a “one stop shop” into a view of this springs latest trends.
The jacket trend is continuing into yet another season.  From cropped boxy jackets, bombers, to a long collarless coat.  Skirts are getting a little bit shorter than the maxi skirt.  Vintage tea length skirts are in.  Pair one with a crop top, or even a simple blouse depending on the look you are going for.  Now for one last trend.  Out with the skinny and in with the wide.  High-waist, wide leg pants have been taking over the runways.

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Next time you’re out shopping, look for these trends on the rack at your favorite store.  Combine the latest trends to show the true you. 

“Fashion is about something that comes from within you”

                                                                                        Ralph Lauren

 

The life of a Buyer

Continuing on from my MAGIC adventures.

I was fortunate enough to have the opportunity to experience what a day in the life of a buyer is like. I am currently an intern at Athalia’s Boutique like I mentioned previously. The owner and buyer of the boutique was heading to the convention too and gave us the opportunity to spend the day with her. We explored the floors for hours and talked to many different vendors. I felt like I was in a dream! There were three interns total spending the day with her and we helped her pick out new lines for our spring/summer collections. The experience of talking to these vendors and deciding which pieces would work for our customers was amazing. I loved knowing that I would be seeing what I choose in the store. It was truly an amazing opportunity that I hope everyone has the chance to experience in the future.

I can not wait to see how much everyone loves our new pieces!

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I’ve got the MAGIC in me

These past few days spent in Vegas, Nevada were amazing. Being able to attend the Magic Market Week was a dream come true. The upcoming trends and brands out there are just to die for. Not to mention the city of Vegas was very lively. The little trip away from the snow covered grass and icy roads was very beneficial. We discovered so many brands and it was eye opening to see all of the wholesale prices in comparison to the retail prices. I personally was able to partake in buying with the owner of Athalia’s Boutique where I am an intern.

Stay tuned for more from MAGIC!

MAGIC

Up and Coming Designer: Maia Norman

 

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Maia Norman, a multi-fascited woman began to dabble in the world of fashion by starting Mother of Pearl back in 2002 and ran it until 2007. This passionate woman is known for her “go-getter” personality and perseverance. After some time Maia Norman has decided to launch Mother of Pearl headfirst back into the industry, and she is making one heck of an impression. Her new line targets “active, optimistic, and generous” women, the type who would never let weather get in the way of a good time. The line features such pieces as a short water-resistant cashmere coat with a variety of pockets and a silk lining, a satin floral maxi dress with a deep slit, and a lightweight perforated-leather biker jacket. So stay on the look out for this growing designer, she is a face you will not want to forget!